Narrative music videos contain a story, usually in concession with the song lyrics in order to produce a powerful narrative. Narrative music videos can often contain elements of performances such as lip syncing and shots of instrumentals. Such as eat that up its good for you be two door cinema club.
https://www.youtube.com/watch?v=SJov1wX8MtM
Conceptual music videos often present a metaphor through the video in a surreal manner that presents the viewer with abstract media. https://www.youtube.com/watch?v=u1ZGIrNf71Q
Performance based music videos often contain multiple shots of the band/creators of the music performing, though this is usually done with artistic vision in mind. This was the main attribute of the first music videos, though is still a common type of music video. One such example is I want it that way by the Backstreet boys. https://www.youtube.com/watch?v=4fndeDfaWCg
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